If you watched the Lion King (Rafiki the the monkey's tree) or Avatar (The tree of Souls) or spent time in rural Africa, the striking silhouette of a baobab tree at sunset should be familiar.

The majestic baobab tree is an icon of the African continent and lies at the heart of many traditional African remedies and folklore.

The baobab is a prehistoric species which predates both mankind and the splitting of the continents over 200 million years ago. Native to the African savannah where the climate is extremely dry and arid, it is a symbol of life and positivity in a landscape where little else can thrive.  Over time, the Baobab has adapted to its environment. It is a succulent, which means that during the rainy season it absorbs and stores water in its vast trunk, enabling it to produce a nutrient-dense fruit in the dry season when all around is dry and arid. This is how it became known as "The Tree of Life".


While many people know of the baobab tree, not many people know that it has a fruit - and even less know that this fruit is one of the most nutrient-dense foods in the world.

In fact, every part of the baobab tree is valuable - the bark can be turned into rope and clothing, the seeds can be used to make cosmetic oils, the leaves are edible and can store water and the fruit pulp is extraordinarily rich in nutrients. Women in Africa have turned to the baobab fruit as a natural source of health and beauty for centuries. 

Baobab is the only fruit in the world to dry naturally on the branch. This means the fruit simply needs to be harvested, deseeded and sieved to produce a 100% natural superfood powder that is exceptionally nutrient-dense - and super tasty!  

Baobab powder is an extremely rich source of vitamin C. It is almost 50% fibre and has the highest antioxidant content of any fruit. The benefits of baobab include: 

  • Energy release
  • Immune function
  • Digestive health
  • Healthy, younger-looking skin


As Baobab dries on the branch, its natural form is a 100% organic fruit powder. 

Aduna Baobab Superfruit Powder has a delicious sweet and citrussy flavour. It is perfect for sprinkling onto cereal, granola, yoghurt or fruit or mixing into smoothies, juices or water. 

Our Baobab Raw Energy Bar is perfect for getting your daily dose of #baobablove on the go. Combing two teaspoons of baobab powder with cold-pressed pineapple and almonds, and free from sugar, gluten, wheat and dairy, its the perfect pick-me-up. 

Aduna's Baobab Superfruit Powder and Baobab Raw Energy Bars were both winners at the 2015 Great Taste Awards: the first time a baobab powder has ever won this prestigious award. 


Aduna's baobab products are best-sellers in leading health and beauty retailers around the world. 

Order online now and we will deliver straight to your door. We offer free delivery for all orders over EUR 25 in Malta & Gozo. Shop now.


    Back to blog

    Leave a comment

    Please note, comments need to be approved before they are published.